Online marketing is very big around the world and companies spend over $250 billion dollars a year trying to convince consumers to buy their products and services. That's really a lot of money. Research marketing spending has increased consistently, year after year, and is predicted to continue increasing well into the future. Your opinions on goods and services have never been as important or as highly paid for as they are today!
Rather than launch a new untested product or service, companies are willing to pay for online paid surveys by collecting consumer opinions that enables them to refine and improve their product or service prior to releasing it for sale.